New acquisition : Juice Marrakech

I am pleased to announce the new acquisition of the famous Moroccan fruit juice brand «Marrakech». The brand and the manufacturing equipment were purchased from Delassus, a leading fruit producer in Morocco. We expect many synergies from this acquisition, both with our domestic route to market (detergents) and our export organization (seafood products). The brand is very strong in Morocco and has a fantastic name for international development.